The new album of The Night Snipers Only Lovers Will Survive, released by Sony Music Russia, reached a platinum status only four months after its release.
The official release of the album Only Lovers Will Survive happened on February 5, 2016.
Simultaneously with this release, ITunes and other electronic Internet media resources opened access to download the album. After only one week of sales the album took the first place in the Russian ITunes chart.
While Diana Arbenina and The Night Snipers were on a concert tour in support for this new album in the spring, first results of the sales were announced. In a little more than a month after the release, Only Lovers Will Survive received gold status based on the sales on all types of media.
A memorable trophy, commemorating this achievement, was presented to Diana Arbenina on April 20, during a press-conference in ZDH for the opening of her personal art exhibition. Arina Dmitrieva, the Director of Sony Music Entertainment Russia, presenting the award also mentioned that such results are record breaking among the Russian music releases during the last year.
And now, the new record. It was announced in June 2016 that the album Only Lovers Will Survive became the leader in sales amongst the Russian music albums and received the top platinum status.
To celebrate this event, the label Sony Music Russia organized a party with The Night Snipers in the center of Moscow in a barKerosine. New songs from the album along with the old hits of Snipers and few songs of Diana Arbenina in English were played at the concert. Representatives of SonyMusic and partner companies came to the event.
Перевод - Рена Сташис
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